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Sales Talk

Posted September 11th, 2007 in Best Of M, Reflections by M

During the course of a honest day’s work, I inevitably have to read several business and technical proposals, heavy with an increasingly common dialect of English called sales talk. With each 30 page proposal, I am stunned with the ability of sales people to talk at length without actually saying anything and yet sounding impressive. You will recognize sales talk the instant you see it. And in case you don’t let me try and visualize the modern salesman writing his diary.

Keen on actualizing the latest cutting edge paradigm shift, I turned off the Information Superhighway, parked and leveraged myself out of my carbon compound powered motor vehicle and onto the robust, post Y2k tarmac. My Web 2.0 centric, citizen media focused analysis of Blanco’s appeared to be accurate: from the outside the establishment had a powerful aura of customer centric, people focused service delivery, with an emphasis on its core competencies of inward and forward looking customer focus.

 

As a professional on the cutting edge of technology, with a focus on database driven tools and technologies, I feel myself uniquely placed, with my appreciation of modern technology to appreciate things from a database centric and system focus. From what I could see through the Windows™, the customers tables were neatly clustered, optimized for random seeks.

 

Rapidly responding to the looming hostile atmosphere of rain, and  in a real-time, time sensitive fashion I made the business case to not be in the parking lot by the time the rain descended. In a horizontal shift of the time-space continuum, like the Oracle™ at Delphi™, I effected an entry into Blanco’s, through its Gateway™ nodding to the maitre’ d and accepting the complimentary Apple™. As I drunk in the subtle decor, ambient lighting and piped music, I said to myself a silent Yahoo!™

 

There she was, uniquely positioned at the corner table for maximum leverage of effect. As I visually took in her impressive metrics, I felt the throughput of my blood circulation system increase by 75.57%, with a bandwidth increment of blood flow of a comparable figure. Reacting in a pro-active fashion, I mopped the sweat from my brow and made a strategically tactical approach to her, reducing my exposed attack surface to a minimum by approaching at an angle.

 

She rose to greet me, and my lips touched hers in seamless, cross platform interoperability. Immediately during the interface, the bandwidth of my blood system had a gross, pre-tax increment of 124.45%, stabilizing at well over double its previous throughput. Finally, as we disengaged, I surreptitiously took the opportunity to evaluate her form, drinking in her agile, thin client architecture.

 

I decided to maximize my return on investment by beginning collaborative, one on one dialog with her, with a view to extracting her user requirements and creating a solid, sustainable business case for our involvement. My aim was to paint a rich tapestry of the mutually symbiotic relationship that could ensue from our collaboration. I left her in no doubt that on her part, I was sold. Her interface was pleasing to the eye, her underlying architecture looked agile yet robust. Her vocal outputs were of high quality and fidelity. Her bottom line, needless to say, was superb.

PIC OF THE DAY

chrome

Nuff Sed (Sorry Roberta, you’re a non starter!)

 Seal – Kiss From A Rose

  • http://tallb.wordpress.com/ aegeus

    That pic is an idea….you shall be arrested promptly for driving a reflective motor vehicle LOL

    Knowing our local boys in blue that is indeed a distinct possibility!
  • http://tallb.wordpress.com/ aegeus

    That was difficult to read. I shall not allow myself to be assaulted by such verbosity…thank goodness they do not blog in the same manner…fingers crossed! :-D

    Just go to Microsoft.com. You will be shocked and amazed
  • http://mountkirima.blogspot.com Kirima

    As with all sales pitches I dozed off and ignored the first part. Now thats a dazzling car I’m sure there is a law against that.

    What law? In fact just give our doofus MPs time. They will be the first to bring that Merc to our soils!
  • http://www.whiteafrican.com hash

    lol… my life as well my friend.

    You get groomed to write like this too though, since it’s what everyone expects.

    =)) Not me, not me! In fact i am thinking of collecting such proposals and putting them online, like some sort of postsecret.com!

    I wish that there was a rule that proposals could be no longer than 2 pages.

    I have found that for most proposals you can skip the first 5 pages …
  • http://simple-talk.com/community/blogs/philfactor/default.aspx Phil Factor

    Microsoft’s press release about Cap Gemini today is beyond parody

    “We believe competition is good for customers and the industry. That said, customers tell us that our solutions deliver the ease of use, reliability and security that enterprises need. This is validated in the strong reception we’ve seen to 2007 adoption and usage and by having achieved more than 90% enterprise agreement renewal in the fourth quarter of our last fiscal year. Our long history in meeting the complex needs of enterprise customers, a partner ecosystem that has grown 43% on the Office platform since last year and our current and future investments in the software + services arena will deliver even more flexibility to customers.”

    The partner ecosystem is one of the funniest ideas to come from Microsoft!

    O my! The great Phil Factor! I am so humbled! Beyond humbled :D
  • http://guessaurus.com Geeksaurus

    GEEEEEEEEEEEEEEEKKKK.

    Said the kettle to the pot =))

    Wait, I saw that car the other day and I have been talking about it ever since. I am going to be arrested for curiously checking out other people’s cars in a suspicious manner :(

    Confess. Just between us. That’s not all you check out, is it? :D
  • http://www.kenya.fm toiyoi

    M,
    Am i the only one who seeing evil in this ama?

    Well, i am no wikiMedia bureucrat, but i protest that this project here does not ALIGN to all your readers business objectives.

    Please keep us sensitive Financial guys in mind.

    Aha! You’re one of them!!!!

    unsolicited advice also: one day you may be called to be the president of such and such organization. This type of stuff could bite you, dear sir.

    That is a distict possibility. But my organization will know from the get go that I am a very eccentric chap
  • http://www.ajkenswi.blogspot.com Adrian

    driving around in a mirror? aish, that’s a bit too much…

  • http://gishungwa.blogspot.com Gishungwa

    I see you had a nice time blanco’s really is a nice place. Love the car would be hard to miss or is that the whole idea.
    I would rather read the pitches than sit through the presentation, hard to fake interest LOL.

  • njege

    sadly, its only as a result of dedicated training that a person is able to write in this style! we go into our educational system speaking simply and clearly and come out on the other end as verbal diarrhoea.

    points for the last line, fittingly about her bottom line:)

  • http://www.jadekitten.blogspot.com/ JK

    ROTFLMAO. ‘Nuff sed. For now.

  • http://amezidi.wordpress.com excess

    finally..?

  • http://udi-m.blogspot.com udi

    is that where all the sumuni’s in Central Bank went to? to make that shiny car?

  • I

    wow!! talk about talking in circles!!
    almost made me dizzy…

  • VituVingiSana

    Erm, huh????

    Oh, nice car…

  • wathiifm

    M,
    Have you been diverting your attention from the computer screen to carrying black bags n fancy folders to meeting n lying to clients??? :D nice post

  • http://seasonsandreasons.blogspot.com Seasons and Reasons

    That car!!!

  • Mlevi

    hehehe Adrian summed it up for me!

  • http://www.sylkwan.blogspot.com Shiroh

    Winner that one!!Love it

  • http://purpleavenger.blogspot.com/ Purple Avenger

    I have a dial caliper I measure proposals with. Anything over .030 inch instantly goes in the trash, anything over .018 inch is viewed, but with suspicion. Anything under .012 gets serious consideration.

  • http://tallb.wordpress.com aegeus

    was at microsoft, poked about for a bit, nothing so i guess that i have been bombarded by this sales speak so long i am immune to it?

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