The level of canned phrases doing the rounds in newspapers, radio, TV and magazines is rapidly assuming dimensions of a natural disaster. It is very difficult nowadays to ingest news in any of the various alternatives (let us limit to reading, watching and listening) without being left with a feeling of slight bewilderment, leaving you looking like Musikari Kombo after Moses Wetangula passes by with a manilla folder with the Ford Kenya Logo.
We can lay the cause of this state of affairs straight at the feet of marketing types and the press, who ply us day in day out with the same cliches.
It was the dawning of a new day, heralding one small step for man and one giant step for mankind. Cognizant of the looming economic crisis, an individual we shall call Bill who wishes to remain anonymous on the grounds that he is not authorized to comment, rose from his bed like a phoenix from the ashes.
Levering the cutting edge technology of opposable thumbs and knees, Bill climbed down from his bed, engaging first gear in the first phase of the operation to secure breakfast. Partners and stakeholders in the enterprise, fully invested, included his dog Woofy and his cat Tom, who were the latest initiatives in the cutting edge of modern pet-titude, watched him rise through the banisters.
Rather than eat out, Bill elected to quickly have a have a local tribunal, at the conclusion of which swine was drawn, quartered and fried over a greasy fire with Milk 2.0 and Next Generation Bread.
I’m just saying, personally I would rather
Bill woke up and headed upstairs to the kitchen, where he had bacon, milk & bread
But that’s just me.
Just last week some bright eyed, enthusiastic marketing types infested my presence visited me. Gushing with enthusiasm and verve they laid a tapestry of powerpoint slides with more bullets than a meeting of APs and regular policemen before my jaundiced eye.
Powerpoint presentations, as I regularly tell my peers, are not always a source of subliminal clues for slumber. With a sporting attitude, a visiting bore presenter can be turned into a rich opportunity to make some extra money. There are several games that you can play, but I won’t betray all my secrets here. I will however let you know one of my favourite.
You will require at least two accomplices and a bit of cash to wager. The aim of the game is to get the Piriton presenter to say a word completely unrelated to the subject matter. The first person to get the sandman presenter to say the word pockets the cash. So in a presentation about Internet security the word could be something like fairy. Or smurf. Or if the presentation is about finance, a good word is rump. The easiest technique is to ask questions guiding the poor fool towards doom. I remember hearing once of an instance where the daring word chosen was buttock. Regrettably I was not present to participate but the third hand accounts of the event that trickled out indicate extremely bewildered presenters wondering at the enthusiasm, though somewhat misguided, of the participants.
Also last week one of those consultant types, nattily dressed in a pin striped suit and Frank Sinatra’s shoes confidently opened his pitch with how he was going to turn around our operations by 360 degrees. I did my best to resist the temptation but alas I failed. It was as our consultant, as per my request, drew a circle on the white board and marked out in 15 degree increments the points of the circle, that I began to suspect he would not consider me among his inner circle of friends.
PIC OF THE DAY
Jameni! What did that robot do to Lois Lane?
